Review Poster Essay Example | Topics and Well Written Essays - 1500 words

Review Poster - Essay Example 1) Headline plus Logo: The poster starts with a headline followed by a picture of Chinese flag and then Logo on right. It was aimed to give readers at-a-glance understanding of theme or what the poster is all about. Giving logo was aimed to highlight the brand whilst forcing brand-conscious people to read through. The idea was put in place referring to other posters. 2) Introduction: Under introduction, I have tried to highlight Toyota’s distinct manufacturing philosophy and state-of-the-art technology that it has recently introduced in China. Secondly, comparing Toyota with GM, I have tried to shed light on Toyota’s progression pace all over the world. Toyota’s latest brands especially the hybrid car gives enough evidence of unmatched technology that Toyota possesses. The content was organized based on the philosophy that describes three main things that could get a human brain to click ON – i.e. Significance, Involvement and Intrigue, origination and its successful business journey – i.e. where they were, where they are & where they want to be. Information has been organized in a way that gives firm’s step-by-step development periods. 4) Toyota’s success factors in China: Having in mind the human psyche of first concentrating on visuals, colors, graphics, etc., success factors have been placed in centre with multi-color arrow signs, showing beautiful car images with a caption underneath and putting key highlights in red boxes. Failure factors show Toyota’s weakness in parts’ automation. 5) Toyota’s strategy in China: This part is intended to underline the strategies adopted by Toyota in China. The information, which was organized in chronological order, basically reveals Toyota’s success story in China. I understand development of my skills had started far before beginning of creation of the poster. Creating a poster was not only an art but was carrying multiple objectives along. The core of this activity was to gauge a